How should I use the Reward Shop in SalesScreen?

Role: All users, Managers and Company Admins
​Plan: Pro and Enterprise; available as an add-on on Scale

Recognition helps people feel seen. The Reward Shop makes that recognition more tangible.

Users can earn coins through activities, achievements, endorsements and competitions, then use those coins on rewards created by the company.

The purpose is not simply to give out prizes. A well-designed Reward Shop creates a clear connection between the behaviours your company values and rewards people genuinely want.

It gives users something personal to work toward, helps managers reinforce progress and gives admins a flexible way to reward more than just the top performer.

If you are an end user: The Reward Shop gives your progress a personal outcome. Earn coins through the behaviours, achievements and challenges available to you, then decide whether to redeem a reward now or save for something bigger.

If you are a team leader or manager: The Reward Shop gives you another way to reinforce the behaviours you want repeated. Use rewards to recognize improvement, consistency, collaboration and meaningful results — not only the person at the top of the leaderboard.

If you are an admin: The Reward Shop helps you build a balanced and manageable reward programme. Give users relevant choices, connect coin-earning to business priorities and review what people actually redeem.

Rewards should feel relevant to the people earning them.

Different users are motivated by different things. Some value gift cards or merchandise, while others may prefer experiences, extra time off, recognition, learning opportunities or time with company leaders.

A balanced Reward Shop can include:

Talk to your team before deciding what to offer. The best reward is not necessarily the most expensive one — it is the one people genuinely want.

A Reward Shop should not only work for your highest performers.

Create several ways to earn coins so that users can be rewarded for:

This allows different people to succeed in different ways. A top performer may earn coins by exceeding a target, while another user earns them by building a streak, improving a personal result or receiving recognition for teamwork.

The goal is not to make every reward easy. It is to make the path feel possible.

Coins make the connection between progress and rewards visible.

Use coins to reinforce the activities, achievements and outcomes you want people to repeat. Achievements and activities can be configured to award a defined number of coins.

For example, coins could recognize:

Avoid rewarding every small action equally. If coins are too easy to earn, they may stop feeling valuable. If they are almost impossible to earn, users may stop trying.

Keep the connection simple:

Do more of the right behaviour, make progress, earn coins, and choose a reward that matters to you.

For end users, the Reward Shop works best when it creates something concrete to aim for.

Choose a reward you want and use its coin price as a personal target. You can redeem smaller rewards along the way or save your coins for a larger reward.

Check your coin history to understand:

Users can review their own coin activity, while admins can review coin histories for other users.

Coins should make progress feel more tangible, but they should not replace the value of achievement, recognition or personal improvement.

Managers can use rewards to turn an early performance signal into positive action.

For example:

The reward should support the behaviour, not distract from it.

Use rewards to reinforce what good performance looks like and help people repeat it.

A Reward Shop loses impact when rewards are outdated, unavailable or unrealistic.

Review the shop regularly and ask:

Use categories and featured rewards to make relevant options easier to discover. Users can also save rewards as favourites, while admins can organize and highlight selected rewards.

A few relevant rewards are better than a large shop filled with options nobody wants.

When someone has worked toward a reward, the final experience matters.

Managers and admins should process reward requests consistently and communicate clearly if a request is pending, declined or delayed.

For physical or customized rewards, collect the information required to fulfil the request, such as size, colour or delivery details. Rewards can include required or optional fields to reduce unnecessary follow-up.

If an accepted request needs to be reversed, admins can return the coins to the user through the transaction history.

If your company uses automatic gift cards, an approved request can be fulfilled digitally and sent to the user by email.

A reliable redemption experience builds trust in the entire reward programme.

Ask users what they value. Do not assume everyone wants the same reward.

Offer different reward levels. Combine quick wins with larger rewards worth saving for.

Reward behaviours as well as outcomes. Reinforce the activities and habits that lead to stronger performance.

Make the path achievable. Users should understand how they can earn enough coins for a reward.

Use coins intentionally. Coins should add meaning to important actions, not turn every action into a transaction.

Recognize more than top performance. Reward improvement, consistency, collaboration and personal progress.

Process requests quickly. A slow or unclear redemption experience reduces motivation.

Review what people actually choose. Redemption patterns can help you understand which rewards matter to your team.

Refresh the shop regularly. Remove outdated rewards and introduce new options before the shop becomes predictable.

Want to build a broader strategy around rewards, recognition and lasting behaviour? See Recognition and Rewards That Make Behaviour Stick.

Users can earn coins through configured activities, achievements, competitions and endorsements. The exact opportunities depend on how the company has set up coins.

Users can spend coins on the rewards available in their company’s Reward Shop. These may include gift cards, merchandise, experiences, time off or other company-created rewards.

No. Use coins for behaviours and milestones that deserve additional reinforcement. Some achievements can provide recognition without also awarding coins.

Either approach works. A balanced shop should give users the freedom to choose between an achievable reward now and an aspirational reward later.

Managers should use it to reinforce improvement, consistency, collaboration and important outcomes. It should complement coaching and recognition, not replace them.

Admins should offer varied and achievable rewards, connect coin-earning to important behaviours, monitor costs and review which rewards users actually choose.

Account admins can allocate coin budgets to selected admins, who can use those budgets for competitions and endorsements.

Yes. The Earnings view shows coin activity, including coins earned, spent, held and the current balance.

Some rewards require approval or processing before they are fulfilled. Contact your internal Reward Shop admin if the request remains pending longer than expected.

An accepted reward can be reversed by an admin when needed, and the coins are returned to the user.

People respond to different types of motivation. The Reward Shop works best when it offers variety and is combined with progress visibility, coaching, recognition, achievements and team experiences.